E-commerce
Referral Reward — Cash Paid to Referrer
Paying a customer JOD 10 cash for referring a friend who made a first purchase.
| Account Name | Type | Debit ($) | Credit ($) |
|---|---|---|---|
| Marketing Expense — Referral Rewards | Expense (+) | 10.00 | - |
| Cash / Bank | Asset (-) | - | 10.00 |
💡 Accountant's Note
Cash referral rewards are a customer acquisition cost. They are expensed when paid, not when the referral link was created. They should be tracked against the LTV of referred customers.
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